Xoomplus

Results that matter, driving smart business growth because success starts here.
Delivering the best digital solutions to grow your brand with unstoppable creative marketing power.
Xoomplus black Logo SVG
Get a Quote
graphic design trends

Graphic Design Trends: What’s Out and What’s In for 2025

Design is how your brand speaks to its audience. It helps you connect and stay relevant in their eyes. Thus, design is more than just decoration. Particularly in 2025, graphic design trends are evolving. The focus is now on allowing people to experience social content and product packaging at their best. Strong visual identity serves as a lifeline for brands now. With its help, you can stand out to your customers and shape their trust. You can eventually boost your engagement through this. But you must remember that design trends change fast. So, it is important to understand this evolving landscape to know what future graphic design trends are going to hold. This blog lets you know all you need to, about the graphic design trends.

Overview of Trends from the 2010s & 2020s

2010s Graphic Design Trends

The images of the 2010s were flat and simplistic. They gave a clean look. Websites and user interfaces adopted flat design. Stock pictures were widely used. Sometimes, they had no originality. Harsh minimalism, with simple colour schemes and minimal texture, was a major influence on designers. In logos and symbols, long shadow effects became popular. Skeuomorphism briefly returned, imitating the textures and materials found in real life. Hand-lettering was also really popular. It was used in social media postings, menus and logos. The 2010s graphic design trends are now outdated with the rise of tech-driven ideas. Despite the reduction in popularity now, these trends had their good run in their time.

Dominant 2020 Trends

Design started to move towards inclusion and emotion in the 2020s. A more friendly appearance was produced by using subdued hues and gentle gradients. Previously, flat layouts gained depth and movement via abstract 3D elements. With its clashing colours, odd layouts, and unfinished, raw materials, brutalism pushed the boundaries. It became crucial to use inclusive imagery that featured actual people from a variety of backgrounds. Serif fonts, which provide elegance and trust, made a strong comeback. The 2020s graphic design trends were the force behind the milestone we are at today. They shaped the bold design and human touch that we use today.

Outdated Graphic Design Trends to Leave Behind in 2025

  • Static & Overused Templates

In 2025, using the same old design templates makes content feel outdated. People now prefer fresh, unique visuals instead of ones they’ve seen too many times. This shift has pushed designers to use AI tools that allow live editing and customisation. These tools help create original and interesting designs. Because of this, static templates are now seen as part of outdated graphic design trends.

  • Flat Design Overkill

Flat design was once popular, but using it too much makes visuals look plain and lifeless. Today’s best designs add texture, depth, and movement. Many designers now mix flat design with grain. They also add shadows and sometimes real-world details. Flat design is still a thing. But the overly simple and flat look is clearly part of outdated graphic design trends in 2025.
Outdated Graphic Design Trends to Leave Behind in 2025

  • Ultra-Minimalism Without Emotion

Minimalism still matters. But not if designs have too much empty space and no feeling. These designs don’t connect with people anymore. That’s why “minimalist maximalism” is one of the current graphic design trends. It keeps the clean structure of minimalism but adds bold colours, expressive art, or strong fonts. In 2025, emotion is more important than blank space.

  • Generic Stock Images

People are tired of seeing the same stock photos. You must have come across them, the smiling faces in business suits. Instead, brands now use custom art, collages, and hand-drawn visuals. These styles feel more real and personal. This change shows a wider shift in the latest design trends in graphic design brands that want to tell their own stories, not reuse someone else’s.

  • Copy-Paste Retro Without Context

Retro design still works, but only when used with purpose. In 2025, just adding old fonts or vintage images isn’t enough. Designers are now drawing carefully from the past, like pixel art or 70s graphics, to create emotional or meaningful messages. This nostalgic style fits into future graphic design trends when done right. This would mean more than just following a trend. They should be telling a complete story when done right.

The Latest Design Trends in Graphic Design for 2025

1. AI-Powered & Generative Design

AI is changing how designers work. But in no way is it replacing them. In 2025, AI helps speed up ideas. It has suggested layouts and customised content for different users. It supports teams in moving from concept to final design quickly, without losing the human touch. These smart tools let designers do more with less effort. Now, you can turn voice prompts into images using AI. It also creates layouts based on your data. These tools save time and still keep the quality high. They offer safe design choices, live edits, and easy tweaks. AI-made infographics are becoming a key part of the latest design trends in graphic design. Instead of plain charts, brands now make unique infographics that speak to their audience. This shift shows a bigger change in current graphic design trends.

2. Bold Minimalism & Maximalist Illustration

Designers in 2025 are moving away from cold, empty minimalism. Instead, they’re adding bold, expressive touches to simple layouts. This updated style finds a balance. Things are kept clean, but there are still strong visuals added. There are large graphics and bright colour splashes, bringing life to the design. Oversized fonts also enhance these visuals. It’s still minimal, but it makes a statement. Whitespace is still used, but now it highlights key messages. It can also make eye-catching images clearer. Just keep in mind that things should be simple, but they should not lose impact. This blend is now part of the current graphic design trends. It sets the tone for the latest design trends in graphic design.

How does maximalist storytelling still fit in?

Maximalist illustration is also rising fast. It’s full of detailed, colourful, hand-drawn art. This style feels personal and emotional. Its boldness grabs attention, and every detail helps tell a story. Brands are now mixing both styles. Modern layouts have rich illustrations. Clean outlines have expressive designs.

3. Retro & Pixel Aesthetics

Nostalgia is making a comeback in 2025, but with a modern edge. Some of the newest trends in graphic design include pixel art, glitch effects. And then there are Y2K-inspired visuals getting popular. These styles bring back early digital culture while adding energy and personality. Gen Z and Gen Alpha are particularly interested in designs based in old school tech. These include neon screens and 8-bit graphics. They stir emotion and offer a fun break from today’s sleek, minimal interfaces. In branding, gothic badges and vintage print styles are trending, too. They look historic but bold. They are often used to show tradition or luxury. These styles help tell unique brand stories. Although retro serif fonts have been in style since 2020, some analysts predict that their popularity will decline in 2025. They’ll still work if used with creativity and purpose. But if added just for nostalgia, they’ll fall under outdated graphic design trends.

4. Human Touch: Imperfect, Handcrafted Aesthetics

Imperfection has become a design benefit in a world where artificial intelligence can produce pixel-perfect layouts. Hand-drawn details, unprocessed textures, and layered images that seem less robotic and more human are becoming popular among designers. Here are 3 ways in which this graphic design trend is being used:

  •  Grain & Analogue Effects

Authentic visual noise is being added by the return of grain textures and paper overlays. These effects offer designs a handcrafted appearance while softening digital accuracy.

  • Doodles, Scribbles & Sketches

Scribbles, arrows and even sketch lines are being used on websites and in packaging. These playful marks create a sense of personality for the brand. It shows there are real people behind it.
Human Touch Imperfect, Handcrafted Aesthetics

  • Scrapbook & Mixed Media Collage

In digital layouts, designers are overlaying ripped paper components, pictures, sticky notes, and clippings. This scrapbook look feels tactile, and earthy and real. It’s a reaction against the flawless appearance of designs created by algorithms.

5. Shapes, Geometry & Grids

Custom forms are being used by designers in 2025. They are creating fresh, flexible layouts using these. Shapes like triangles, circles, arcs, and abstract blobs guide the viewer’s eye. They also add rhythm to the design. These shapes break the dullness of plain layouts and keep things interesting. One rising trend is the scrapbook-geometric style. This means that there are textured, collage-like visuals becoming popular. They are made through a mix of digital elements with cut-out, hand-drawn pieces. It creates a blend of structure and creativity. You may think of a clean layout meeting a handmade touch. Visible grids, once hidden in web and UI design, are now proudly used as part of the design itself. Frames are becoming less predictable too. They might be off-centre or seem to float, giving the layout a relaxed and modern look. This playful mix is part of the current graphic design trends.

6. Typography as the Hero

Typography is the focal point in 2025, and not simply for reading. Bold, oversized fonts are being used by designers to drive emotion and grab attention. This is particularly effective in minimalist layouts where the entire visual weight is supported by the font. Though not every type is tidy and well-organised. These days, some designers defy convention by combining several font types, writing scripts by hand, or animating letters for the web. This “anti-design” style adds energy and shows personality, especially in youth-targeted brands. Also, logos are getting more creative with type. Arched lettering, all-lowercase names, narrow sans-serif fonts, and geometric alterations are current trends in logo design. These minor adjustments give brands a more modern and distinct vibe.

7. Colour Trends: Dopamine Meets Metallic

In 2025, the use of colour has evolved beyond aesthetics. It is now used to give deeper, stronger meaning. Designers, for instance, use bright colours to evoke happiness. They can also be used to attract attention or give a fresh vibe. Here is an example. Use vibrant shades of pink, blue, green and orange. Give them a candy-like texture. They will break through the noise and give a cheerful vibe. They have a feel-good impression, which makes people energetic. Alternatively, silver and chrome are common metallics, particularly in luxury branding, fashion, and technology. They give logos, packaging, and webpages gleam, depth, and a futuristic edge. Some designers are going darker with new  graphic design trends. Future Dust colours, inky blues and desaturated purples, are being used. They give the sort of moody, modern touch to design. There is also a developing divide: some designs have a strong sci-fi and surreal vibe, while others feel extremely earthy and organic.

8. Dark & High-Contrast Aesthetics

In 2025, dark design is becoming more popular once more. Bright text and images stand out against backgrounds of black, charcoal, navy, and rich jewel tones. There is a cool, strong and concentrated feel to this design. Black is used by designers for clarity as well as elegance. It adds a high-end, contemporary sense to packaging and webpages, particularly when combined with shiny type or vibrant colours. When paired in contrast with a lighter colour, these designs command attention and make text more readable. Some examples of these would be white on black, or neon on navy.

9. Inclusive, Sustainable, and Accessible Design

In 2025, design goes beyond looking good. It is about doing good, also. Designers are being purposeful in what they design. They are ensuring that images are accessible and useful to all and can be ethically used by all. Here are some of the ways they use for this:

  • Accessibility Comes First

Readability for everyone is now a top priority in designs. This calls for the use of crisp spacing, higher font sizes, and a strong contrast between the text and background. Adaptable layouts also help. They can come in handy when you are shifting from phone to a desktop or assistive tech.

  • Visual Representation Matters

Modern companies are becoming more inclusive. Real people with a variety of skin tones, body shapes, ages, and cultural backgrounds are increasingly reflected in graphics. Just being trendy won’t work anymore. You have to make your audience feel seen.
Inclusive, Sustainable, and Accessible

  • Sustainable & Modular Visuals

Reusable templates, recyclable packaging graphics, and modular brand kits are examples of how sustainability manifests itself in design. Rather than reinventing the wheel each time, brands recycle resources intelligently, which saves time and minimises wastage.

10. Infographics & Interactive Visuals

In 2025, infographics are going to be more intelligent, incisive, and captivating. Designers can now produce visually striking content that educates, tells tales, and improves SEO. This is all thanks to AI tools. They aid in more intelligent data organisation by selecting fonts, colours, and structures that naturally direct the eye. Bold headers, simple icons and layered graphics help make the content more readable and memorable. Additionally, storytelling is getting more interactive. Animated infographics and scroll-triggered images provide users flexibility over how they look into a topic. These are very popular for websites and landing pages. For mobile phones, designers are creating bite-sized visuals. They are perfect for sharing. For supporting SEO goals, these graphics are paired with smart tagging and keyword-rich alt text.

 11. Niche & Micro-Trends to Watch

These specialist designs may not currently dominate every design feed. Yet,  they are influencing future graphic design trends going out of 2025 and beyond. Designers seeking to stand out are embracing the unusual, crazy, and unexpected. Imagine glossy textures, holographic shine, chrome buttons, and a user interface that seems to be from 3025. The Y3K movement, for one, uses slick, highly digitised imagery. It  conveys futuristic optimism. Among Indie brands, raw, unpolished designs are trending. Chaos, jagged edges, and evident process are preferred over symmetry and precision. This gives the design a human feel. Retro colour schemes, hand-cut forms, and vibrant florals from the 1970s are also making a happy comeback. Particularly in leisure, wellness, and event industries, this nostalgic feeling appeals to feel-good imagery and free-spirited design.

What will be some more future graphic design trends?

These trends will be more personal.  And more emotional. They will allow you to interact more. Designers will work with AI tools even more. They’ll move faster and have more ideas. But human creativity won’t be replaced. Brands will make their content custom for each viewer. This means designs will shift with mood, location and habits. Virtual reality (VR) and augmented reality (AR) will also expand. They will put design into 3D spaces such as online stores and mobile applications.

Conclusion

The visual landscape is transforming, like everything else. Understanding what’s new and what’s not is more than a preference now. You have to know all of this if you want to remain in competition. Finding your way around this shift involves more than just ability. It also takes vision and experimentation. A thorough understanding of future and current graphic design trends is also crucial. At Xoomplus, we help you lead the competition in this shifting terrain. We innovate while being relevant and purposeful. Our visuals provide clarity and context to your audience. To get help, contact us now.

Want to future-proof your brand’s visual identity?

At Xoomplus, we help businesses stay ahead of the curve with design strategies rooted in innovation, emotion, and data. From evolving trends to timeless storytelling, we bring it all together.
+92 3280 397969
Book a Service

Faqs

As AI-generated visuals become more common, designers are embracing hand-drawn, textured, and analogue techniques to restore warmth, authenticity, and a human touch to design.

Graphic design trends enable you to build projects that communicate and connect with your audience promptly. By tracking and analysing trends, you demonstrate that you are connected to the graphic design world.

AI tools help designers work faster by streamlining research, sparking creative ideas, and generating images from text, making design more efficient and accessible than ever.

In 2025, companies will use AI for rapid prototyping, real-time design feedback, motion graphics, and photorealistic visuals, saving time while creating high-impact, on-brand content faster than ever.

Zero-waste design focuses on decreasing environmental impact through modular layouts, useful visuals, and print-on-demand processes, making design more sustainable while retaining creativity.
Share: